Ooooh, scary!
While I'm all for reducing the "cool factor" of smoking and emphasizing the vile, corrosive nature of the habit I don't see the point of this. It's 2011, not 1961- the health risks are widely known, anyone who's still indulging the vice does so in the full awareness they're ingesting heart disease, cancer and emphysema with every puff.
Mom pounded several packs a day for decades. They could have replaced the package art of her beloved Bel Airs with graphically animated scenes from Dante's Inferno and it would have deterred her not one iota.
Childhood memories:
when she was too sick to get out of bed and ran out of smokes she'd send me down to the Baywood Market with cash and a note imploring the clerk to sell to the 6 year old. I never wanted to do it because they were gross and made mom cough, but she'd lean on me until I agreed. Certainly not the best leveraging of parental authority, but far from her worst.
The debilitating asthma that triggered many youthful emergency room visits and one long hospital stay (as well as countless sleepless nights propped up in bed struggling to breath,) went away after I moved out. Mom was less fortunate in escaping the nicotine fallout, dying of cancer at 63.
I can't see icky pictures on her cigarette cartons doing either of us any good.
But it does give me an entrepreneurial brainstorm- iPhone covers for cigarette packs!
You know, replace all that leprous lung tissue and those unsightly dying people felled by smoking with happy vistas of Hello Kitty, or the Windows desktop picture, or something.
Of course smokers already adeptly ignore great swatches of reality whenever they light up- perhaps Hello Kitty would be a bit redundant.
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